August focus: Domestic Cleaning Service
Booking Form
Below is a booking for all laid out for you to copy and use when taking bookings over the telephone in your new Domestic Cleaning Business.
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Archives
Determining the Fee
August focus: Domestic Cleaning Service
Determining the Fee
The very first thing you will need to develop is your ability to handle the inquiries as and when they come in. The way you do this will determine how many of your inquiries turn into bookings. There are a few very simple techniques to follow in order to maximise the number of bookings you make from the marketing and promotions that you will do. If you follow these guidelines you will turn a high percentage of your inquiries into bookings. It will then be up to how well you do your work as to whether or not your client decides to let you clean regularly or not. Continue reading
Telephone Techniques
Telephone Techniques
The telephone is often the first point of contact with your client, therefore it is very important to handle this introduction to yourself and your services well. It is the first place where you will practice the skills known as selling.
There are six points to consider: Continue reading
Editorials
August focus: Domestic Cleaning Service
To get your business off to a great start you should try to think of some different angle to grab the readers’ attention and write an editorial to send to your local newspaper. For example, if your were to donate all the money you make in your fist month of being in business to your favourite local charity, the newspaper would favour your article and place it into the community interest section of the local paper, giving your business the push it needs to get started. Or, you could write your story from the angle of perhaps being out of work for many months and deciding to start your own business instead of failing all the interviews you have been attending. Local papers generally do not publish stories that seem only to be promoting the business and do not have a community or charity appeal. You must come up with an idea for promoting your business that would appeal to the community. Donating your earnings to charity would certainly appeal to the community, as would picking yourself up from a difficult situation and triumphing over adversity. Continue reading
How Often Should I Promote My Services?
August focus: Domestic Cleaning Service
When it comes to leaflet distribution, once again the key to success is repetition. Obviously, you will need to keep within your budget when investing in printing and distribution, but be aware also that the promotion will create income for you, therefore paying for its own costs. On the first distribution people will probably pick up and read your leaflet, then either respond, store and keep it, or discard it altogether. If you market your leaflet/flyer correctly the ratios will look like this: Continue reading
Direct Marketing for your Home Cleaning Service
August focus: Domestic Cleaning Service
Leaflet distribution is an ideal marketing tool for your Domestic Cleaning business. In fact, it is a great way to market any type of business, no matter whether it’s promoting a store that you own or manage, advertising new products, increasing your brand awareness or even testing a mail order system. Door to door leaflet distribution can help you reach both new and existing customers.
Below are some of the key ways in which leaflet distribution can benefit your business:
Using Sales Strategies in your Marketing Tools
August focus: Domestic Cleaning Service
Marketing and Selling your Services
When you become skilled at explaining your services and closing a sale, you will have learned that the strongest way to influence a person is to ask them questions that lead them to make a decision to use your services or buy your product, without them feeling that they have been manipulated into the decision. Before I explain how to use sales strategies in your marketing tools, I will define what marketing is. Continue reading
Business Promotion Simplified
August Focus: Domestic Cleaning Service
How to Design and place an Advertisement
What I have found to work in advertising in order to create fresh new clients all the time is to: Continue reading
What to do in Order to Pay your own Taxes
August focus: Domestic Cleaning Service
Paying Taxes
If you intend to voluntarily pay taxes, this is what you need to do: Continue reading
Small Business Pre-Opening Checklist
August focus: Domestic Cleaning Service
Pre-Opening Checklist
- Check your product kit to make sure that you have all supplies needed, and that any equipment you will be using is in complete working order.
- Magnetic signs or painted logo on sides and back of car or truck, displaying telephone number and contact name.
- Uniforms – if you choose to work in a uniform it is always wise to have a good quality collared T-shirt embossed with your business name and telephone number on it. If you don’t wear a uniform it is always best if you look neat, well presented and professional.